Texas A&M, Playfly Sports and multimedia deal

Texas A&M agrees to 15-year multimedia rights partnership with Playfly Sports
Texas A&M's 15-year partnership with Playfly Sports is reportedly worth $515 million, making it the largest in college athletics.
Texas A&M agrees to largest multimedia deal in college athletics
Texas A&M has reportedly agreed to a massive new multi-media deal, putting them miles ahead of the competition.
Texas A&M athletics inks $515 million multimedia rights deal with Playfly Sports
COLLEGE STATION, Texas (KBTX) - Texas A&M athletics announced a new 15-year multimedia rights deal with Playfly Sports, according to a release from the department. The new contract is worth $515 million over the life of the deal and is fully guaranteed, Athletic Director Trev Alberts confirmed with KBTX.
Texas A&M reportedly brokers massive, $515 million multimedia deal
Texas A&M has reportedly negotiated the largest multimedia rights deal of any athletic department in the country.
Playfly lands Texas A&M multimedia rights in 15-year pact
Playfly Sports has landed one of its biggest multimedia rights deals yet, signing 15-year MMR partnership with Texas A&M that will begin in July 2026.
Texas A&M agrees to 15-year, $515 million multimedia rights partnership
That is especially true today for Texas A&M, as the athletic department announced a new multimedia rights deal with Playfly Sports that will pay A&M a total of $515 million over the next 15 years. “We are entering a new era of collegiate athletics and Texas A&M is positioned to be a strong leader,
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