Sixteen hours since the release of the highly anticipated podcast episode with Taylor Swift, co-hosted by her boyfriend, Travis Kelce, and his brother, Jason Kelce, the YouTube installment currently holds 10 million views, and the numbers only continue to climb.

The latest episode of Travis and Jason Kelce’s podcast New Heights exploded in popularity thanks to the duo’s in-depth interview with Taylor Swift. The pop mogul announced her new album, The Life of a Showgirl, and gave what might be her longest and most candid interview ever, clocking in at more than two hours.

Taylor Swift’s “New Heights Show” podcast episode earned 13 million YouTube views in 24 hours. During the Aug. 13 episode of the “New Heights Show,” co-hosted by her boyfriend Travis Kelce and his brother Jason,

Jason and Travis Kelce’s podcast was ranked #1 on the YouTube Podcast Charts this week. New Heights with Jason and Travis Kelce, which has only rarely made it onto the charts at all, claimed the gold due to an interview with a high-profile guest: none other than Taylor Swift.

Taylor Swift and Travis Kelce share a kiss during her 'New Heights' podcast debut while joking about how the podcast "got her a boyfriend."

Taylor Swift's upcoming album release and her love of all things orange isn't lost on her fans — or businesses clamoring for a piece of the action.