Motivate Val Morgan Cinema Advertising's Ahmed Ramadan discusses the choice facing brands: continue chasing the vanishing ...

Guerlain announces Mohammed Hindash as the Maison's first regional make-up ambassador to power storytelling rooted in MENA's ...

Anthony Nghayoui has been appointed to lead Creo, which now looks after influencer marketing capabilities for OMG in MENA.

Magnitude Creative's Philippe Berthelot believes the network model has failed to adequately serve clients, creatives and ...

With a focus on growth in Saudi Arabia and the UAE, Jon Holloway will lead AKQA’s continued transformation and innovation ...

ZAMAKAN Sleiman on why Saudi Arabia demands more than regional strategies — it requires cultural relevance and human-centric ...

The Miral campaign is being rolled out across social and digital, OOH, radio, publications and community-focused activities and events.

The Red Sea partnered with creative agency Freedom, production house Beautiful Destinations, media agency Starcom, and destination communications partner, PRCO to bring the We've Saved a Place for You ...

Based in the BRASH Riyadh studio, Chibli will oversee landmark projects with Qiddiya, New Murabba, KAFD and Diriyah.

Dana Tahir has been appointed CEO, while Rishi Talwalker and Razan Karim step up as Heads of Communications at Havas Red.

Recent graduates and early‑career creatives rotated through intensive 1‑on‑1 learning with the TBWARAAD award‑winning staff.