Epicor appoints Kerrie Jordan as CMO to drive brand growth, global marketing strategy and customer engagement across supply ...

A second former Celebrity Cruises executive has been recruited to the leadership team at Azamara Cruises. Lisa Kauffman has ...

Kauffman joins Azamara from Starboard Group, where she was chief marketing and experience officer. She also has been in an ...

Traditionally, many CFOs viewed marketing as a cost center, but more are now seeing it as a growth accelerator. AT&T (No. 37 on the Fortune 500) illustrates how finance and marketing can work together ...

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Changing World, Changing Role Not so long ago, before cyberspace existed (at least to the layperson), marketing was a 20th-century professional discipline that relied on channels such as print ...

BY STEPHANIE MEHTA, CEO AND CHIEF CONTENT OFFICER OF MANSUETO VENTURES, PARENT OF INC. AND FAST COMPANY @ STEPHANIEMEHTA Jun 23, 2025 Photo: Getty Images Listen to this Article More info 0:00 / 0:00 ...

As part of a series considering the Chief Marketing Officer (CMO) title, I sought insight from Latane Conant, the Chief Market Officer of 6Sense, an account-based orchestration platform that helps ...

That’s because the chief marketing officer’s role is increasingly complex. Qualifications require broad, strategic thinking while also maintaining tactical acumen across several functions.

Kauffman will oversee marketing and communications, including e-commerce, product, trade, brand, social engagement, media, ...

Azamara Cruises has announced the appointment of Lisa Kauffman as chief marketing officer. Kauffman will oversee marketing ...