There's an Amazon Prime Day sale this week and it's a great opportunity to find bargain deals on the Apple Watch.

With mere hours to go before Prime Day kicks off, Amazon has quietly launched new Apple Watch deals, delivering the year's best price on the Ultra 2.

The Apple Watch Series 10 frequently gets discounted at Amazon, but it doesn't always drop to $299 — its record-low price. After sitting at $330, select colors of the Series 10 are now $100 off ahead of Prime Day. It's an excellent deal on our favorite smartwatch fitness tracker, especially if you're already deep in the Apple ecosystem.