Wisconsin's first high school NIL deal features lacrosse standout Darcy Doyle partnering with Walny Legal Group to promote legal awareness for young adults.

The WIAA member schools voted to approve athletes eligibility to receive money via name, image and likeness endorsement deals, according to the Verona Press. The vote occurred in April, and ...

Jul. 1—MOSES LAKE — The Moses Lake School District signed its 2025-26 membership contract with the Washington Interscholastic Activities Association at the regular school board meeting June 25 ...

The Big Ten's 18 teams listed by their highest-valued players in NIL ahead of the 2025 season.

AUSTIN, Texas — As a new era of revenue sharing sweeps across the college sports landscape, the University of Texas at Austin has launched a new agency to help with Name, Image and Likeness (NIL ...

How NIL Impacts G5 Player Retention in College Football For years, the most difficult challenge for G5 programs was attracting high-end talent. Now, it’s keeping it.

With revenue-sharing underway, the College Sports Commission and NIL Go are officially in motion. Here’s what Mizzou fans should know about the future of NIL policing.

A national clearinghouse will determine what is a reasonable range of compensation for college athletes when it comes to NIL deals.

Colleges can pay athletes up to $20.5 million for the use of their NIL, but plaintiffs in the settlement are asking questions about the amount.

A new college sports agency has rejected certain NIL deals involving donor-backed collectives. These collectives, formed to funnel money to athletes or schools, fail to meet NCAA rules requiring deals ...