Elon Musk is taking Apple to task over its lack of promotion of not only X but the Grok app, as well. Musk wondered aloud on social media why the App Store does not have X or the Grok app, which is an artificial intelligence chatbot created by xAI,

Sam Altman, the Chief Executive Officer of OpenAI, accused Musk of manipulating the X platform to benefit his company. "This is an extraordinary claim, given what I've heard about Elon's efforts to manipulate X for his own benefit," Altman wrote in his post on X.