Hybrid creators blur the line between brand and performance. To stay relevant, brands must evolve their strategies—or risk ...

The creator marketing platform’s new features allow shoppers to curate personalized storefronts. ShopMy just released new shopping tools that, according to its co-founders, will likely lead to ...

Relationship marketing is more than just sending “Happy Birthday” emails or offering loyalty points to your customers. It is ...

Influencer marketing is entering a bold new era, thanks to the growing impact of Generative AI (GenAI). A new report by ...

A May 2025 Triple Whale study, analyzing approximately 20,000 advertisers representing about $3 billion in ad spend across ...

Marisa Rose Marketing, LLC established in 2020 is a dynamic, marketing firm that offers a full range of marketing services to meet the needs and goals of clientele.

His portfolio speaks volumes, not just in brand logos or creator partnerships, but in the design of the community itself. He is not simply following trends in creator marketing. He’s shaping the ...

In June, gen.video made headlines by acquiring AI-powered influencer marketing platform Lionize, the brainchild of data scientist Chris Buetti, in a move that unites creator discovery with commerce.

Clorox employees’ experiments with generative AI delivered new R&D ideas, better customer insights—and some misfires like “bleachless bleach.” ...