In 2025, staying relevant means optimizing every touchpoint, from AI-powered prospecting to personalized content delivery.

When your brand isn’t rooted in anything real, every ad, post and pitch feels a little disconnected. The customer notices it ...

OMN, a marketing agency from Switzerland, is making big moves in digital marketing with its latest plan. The company has ...

To achieve success, we must take into account three fundamental keys that will help us build an effective multichannel ...

Towers Fractional Marketing provides professional services companies with the strategic expertise to elevate brand ...

When strategic decisions are made without marketing’s input, the result is KPIs that look good on paper but fail in practice.

One needs a 360-degree strategy and pivot almost daily to meet the demanding changes. Buyers today are bombarded with numerous touchpoints and formats, including email marketing, vodcast, webinars, ...