Gresham announced the news on LinkedIn, saying she would now be responsible for finding “innovative ways for marketing to ...

Yet the typical marketing plan has become so complex, creating and preserving efficiency can often seem impossible. Consider ...

GenAI has made waves across every company, and marketing is one of the core disciplines navigating the choppy waters.

Publicis Groupe has entered into an agreement to acquire Brazilian influencer marketing agency BR Media Group to expand its ...

Also, a trend to keep an eye on is long-form video content. Platforms like YouTube and LinkedIn are proving that audiences ...

If you want to keep customers on your site and drive purchases, one marketing strategy could be your game-changer.

UTA agent Chloe Popescu has been named chief marketing officer at Oscar de la Renta.

HCM Defender 100 Index fails to live up to its name in market downturns but outpacing QQQ. Read why QQH might be a more ...

A University of Nebraska Extension ag economist says farmers should consider price and date triggers when developing a good ...

Barracuda Networks, Inc. today announced the appointment of Peter Alexander as Chief Marketing Officer (CMO). Alexander ...

Businesses today must strive to stay ahead of the stiff competition. And thanks to technological advancement, it’s now easier ...

Verizon VP of partnerships Nick Kelly joins the Marketer's Brief to discuss why the brand skipped a Super Bowl national ad in ...