It’s rough out there for QSR and fast casual marketers. From decreasing customer retention and loyalty, the increasing cost ...

The blunt reality is: Too much ego and sentimentality exists in modern travel marketing. Sticking to the old way of doing ...

Influencer marketing has evolved from a trend into a multimillion-dollar industry reshaping brand strategy worldwide.

McCave said they were “bringing back” brand marketing at The Economist: “In the last year we’ve made a return to brand advertising to remind those who know a little bit about us what we ...

Agency PMG has officially joined the global non-profit Conscious Advertising Network (CAN). This announcement follows the digital-first agency’s recent UK expansion through its acquisition of ...

Creator Content – and an all-star lineup of jury presidents. The branding category has also been split into the “New Brand ...

offering students – who will be the next generation of marketers – real-world experience in AI-driven content creation from the world’s number-one Gen AI marketing platform, from text and image ...

Video marketing is one of the fastest-growing channels of marketing, and arguably has the most potential today. Video can boost conversions, generate leads, improve ROI, and establish a stronger ...

Its reach is so vast that Costco Connection is now the nation’s third largest magazine by print circulation, behind AARP: The Magazine and The AARP Bulletin. Advertising copy editor Bill ...

Boca Raton, Florida, October 28th, 2024- Don't miss this feature story on the trailblazing career of successful entrepreneur Michael Mota, founder of such dynamic companies as Atom media and ...