Generative AI is fast and furiously flooding the creative industries, changing how professionals within different lines of ...

This year marks the fair’s 52nd anniversary, showcasing local and out-of-state artisans and their commitment to Appalachian ...

Are you a print subscriber? Activate your account. By Erika Wheless - 29 min 2 sec ago By Garett Sloane - 29 min 2 sec ago By ...

Advertising and marketing are not the same. If you think they’re interchangeable, don’t worry, you’re not alone. But imagine if we treated coffee and caffeine like synonyms. Sure, they’re related, but ...

Amid record spending intentions by shoppers, holiday marketing campaigns reflect more diverse media mixes and experiments ...

My responsibilities include developing marketing strategies ... Do you perceive PR to be an art or a science, and why? I used to view advertising as a blend of art and science, where creativity and ...

Your podcast’s branding creates a unified aesthetic and helps you connect with your target audience. Learn how to use it to ...

Post-pandemic, Platform has hosted periodic in-person events to introduce their monthly selections and bring the digital ...

The return on a $300,000 marketing investment is estimated to be $4.5 million in visitor spending, Ricke said. Explore ...

"There should be no shortage of jobs abroad if you can teach yourself this skill, as its applications span industries from advertising and marketing to web development ... and Lifestyle offer courses ...