Adidas has been on fire as of late with incredible promos on top sneakers all month long. But the brand just went live with ...

The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% ...

Adidas is wading more into the NIL market through a new deal with women's high school basketball star Kaleena Smith.

Puma and Asics lead in brand searches and sales growth on the resale market. Nike dominates in high-value sneaker ...

NBA players Anthony Edwards and LaMelo Ball and musician Coi Leray are featured in ads that will air across paid media, ...

"I applaud Asics for its ability to transcend its traditional niche as a performance running shoe brand," Drew Haines, StockX ...

New Balance collabs, challenger sneaker brands, and streetwear staples are among the trends outlined in the platform's latest 'Big Facts' DETROIT, Nov. 13, 2024 /PRNewswire/ -- The latest quarterly ...

In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

Created to honour Japan's long distance relay runners, this collection has yielded some of the most coveted pairs in the ...

Designed to give athletes a boost of energy during physical exertion, GU is well-loved by runners. Not necessarily the taste, ...

Adidas partners with The Hidden Opponent to promote athlete mental health, launching a supportive apparel line and expanding ...