But the party-filled Cinco de Mayo that Americans celebrate today didn’t become popular until U.S. beer companies began targeting the Spanish-speaking population in the 1970s and 1980s, Jose ...

San Diego Weekend Guide: May 2-4 – Cinco de Mayo edition By Editor For Star Wars fans and those who like a good cocktail-focused holiday, the force is coming on strong this San Diego weekend.

It’s CINCO DE MAYO weekend, but there’s more than just margaritas and Mexican food that you can enjoy. FRIDAY…if you want to start things off with some sports – The 6th ANNUAL KATHY’S ...

San Diego: San Diego's Cinco de Mayo celebrations were held May 3 and 4 in Old Town San Diego. Activities included live music, folklorico, dining and drink specials.

There will be road closures in East San Jose for the parade and celebration. "Cinco de Mayo in San José is a celebration of culture, family, and community," said SJPD Chief of Police Paul Joseph.

San Jose transforms for Cinco de Mayo celebrations, thousands attend By Christie Smith and Nathalie Vera | NBC Bay Area • Published May 4, 2025 • Updated on May 4, 2025 at 11:53 pm ...

San Jose leaders encourage public to attend sanctioned Cinco de Mayo celebrations By Brendan Weber • Published May 2, 2025 • Updated on May 2, 2025 at 11:48 am ...

Dancers perform during the 2nd Annual San Jose Cinco de Mayo Celebration Parade in San Jose, Calif., on Sunday, May 4, 2025. The parade was along King Road from Alum Rock Avenue to Virginia Avenue.

San Jose kicked off Cinco de Mayo weekend with a vibrant lowrider car show, celebrating Mexican American culture and community pride. Police are increasing patrols and may close streets as large ...

San Jose kicked off Cinco de Mayo weekend with a vibrant lowrider car show, celebrating Mexican American culture and community pride. Police are increasing patrols and may close streets as large ...