DC, Mattel and McFarlane Toys

Mattel wins back lucrative rights to make DC-themed action figures, other toys
Mattel lost the global licensing rights about six years ago to develop and market some DC-related toys to rivals Spin Master and McFarlane Toys.
Why DC’s Toy Line Move from McFarlane to Mattel is Such a Huge Deal
DC and Mattel both had their own share of reveals during this week’s Toy Fair festivities, but they had their own bombshell announcement to make as well, shaking up the toy industry in a huge way. Mattel and Warner Bros.
Warner Bros DC & Mattel Ink Multi-Year Consumer Products Deal
Warner Bros. Discovery Global Consumer Products announced a global, multi-year licensing agreement utilizing DC's entire library. Through the partnership, Mattel is awarded the global licensing rights to develop and market a full range of DC-themed action figures,
Mattel Reclaims DC Toy Rights in Licensing Deal With Warner Brothers Discovery
Mattel inked a licensing agreement with Warner Brothers Discovery, getting back the rights to develop and market toys based on DC characters including Batman and Superman.
Mattel, Warner Bros. announce multiyear licensing deal for DC characters
Global Consumer Products announced a global, multiyear licensing agreement utilizing DC’s entire library of characters and storytelling. Through the partnership, Mattel is awarded the global licensing rights to develop and market a full range of DC-themed action figures,
Heroic Partnership: Mattel, Warner Bros. Ink New DC Licensing Agreement
Mattel and Warner Bros. Discovery Global Consumer Products enter a multi-year licensing agreement to utilize the DC franchise. With the partnership, Mattel will promote the DC universe through a full range of products.
Mattel and Warner Bros. Discovery Global Consumer Products Announce Multi-Year Licensing Partnership for DC Characters and Stories
(NASDAQ: MAT) and Warner Bros. Discovery Global Consumer Products today announced a global, multi-year licensing agreement utilizing DC’s entire library of beloved characters and legendary storytelling.
Mattel’s New Snow White Dolls Are the Fairest of Them All
Disney doesn't just hope you see the Snow White remake, it also hopes you shell out $75 for its limited-edition dolls.
The Toy Industry Is Hoping For A Bounce Back Year, As Toy Fair Opens
Toy makers are showing the products they hope will drive sales in 2025, following two tough years for the industry.
Disney and Mattel Debut Collectors Edition ‘Snow White’ Dolls Inspired by the New Live-Action Film (Exclusive)
Be among the first to shop and see photos of the figurines inspired by Rachel Zegler's Snow White and Gal Gadot's Evil Queen.
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Trixie Mattel’s Video Games Music Video Is Amazing
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