The Unrivaled Basketball League, co-founded by WNBA stars Breanna Stewart and Napheesa Collier, is set to make history as it ...

The Professional Women's Hockey League unveiled the home and away uniform designs for its six teams a little over three weeks ...

AFL team Adelaide Crows has unveiled a new logo, drawing on the team's '90s roots and throwing back to a previous design. The ...

I kept thinking about names and logos of teams. What's in a name, anyway? One could argue that it sets the tone for the culture of the team, charting a course for narratives and offering ideas ...

When it comes to elite sports teams like the Boston Celtics ... Patriots have outfitted their jets with bold team colors, logos, and designs that make them instantly recognizable to fans.

The PWHL on Thursday released uniform designs for the league’s second season, two months after unveiling new names and logos.

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There is tons of history on the baseball cap, what was once just a piece of the uniform now viewed as a fashionable wardrobe ...

Find new ideas and classic advice on strategy, innovation and leadership, for global leaders from the world's best business and management experts.

The opening round has concluded, and we have our 28 teams moving on in the Providence Journal high school sports logo challenge. Now the real fun begins with head-to-head matchups for the 24 teams ...

EAU CLAIRE (WQOW) - Eau Claire's new arena football team has found its identity. The team will be known as the Eau Claire ...

Boston’s upcoming expansion team to the National Women’s Soccer League unveiled its new name and logo Tuesday ... Boston has another sports team,” Epstein said. “Maybe great news for ...