American Eagle, Gap, and Lucky Brand's star-studded jeans ads are going viral, sparking controversy or comparisons.

Gap dropped an 'inclusive' jeans ad featuring the girl group KATSEYE after the Sydney Sweeney 'good genes' American Eagle ...

Fans say Gap's joyful, dance-filled denim ad breaks from rage-bait trends—praising its diversity, celebs and style.

NEW YORK (AP) — U.S. fashion retailer American Eagle Outfitters wanted to make a splash with its new advertising campaign ...

Comedian Matt Rife grabbed the internet's attention when he took to X to defend Sydney Sweeney for her controversial Dr.

Sydney Sweeney wanted people to know she had good jeans. Well, genes. Now, her American Eagle ad has the internet melting ...

American Eagle's ad campaign with actor Sydney Sweeney has sparked a debate about beauty standards. The retailer responds to ...

AE’s ‘Sydney Sweeney Has Great Jeans’ campaign became the internet’s most controversial subject of the summer. Find out how much money the company made from the ...

Just a month after Sydney Sweeney’s American Eagle campaign faced backlash for its perceived eugenics undertones, Gap teamed ...

Sydney Sweeney's American Eagle ad sparked backlash over claims of oversexualization, missed targeting of its audience and ...

Sweeney made headlines after internet users claimed her American Eagle denim campaign promoted eugenics and “Nazi propaganda” ...

American Eagle stock price drops amid controversy over Sydney Sweeney jeans ad that critics say contains white supremacist undertones and eugenics references.